Axiom's Paul Dinan and Marc Timmerman write in Workspan magazine (Dec. 2011): Today’s workforce is characterized by temporary loyalty. That attitude is driven in large part by a myriad of expectations of what personal needs employers should satisfy. A new workforce of highly educated and mobile individuals brings with it increased and vastly different expectations of what personal needs employers should satisfy. Rather than seeing this as a negative, the leading organizations of tomorrow will be fully in tune with this new paradigm, and are already taking strenuous and innovative steps to harness the incredible potential of a fully engaged workforce of individuals, offering multiple employee value propositions and thus extending the employment life cycle of those who are critical to the business.
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